Consumer Behaviour MCQ: Current consumer research is likely to include attention to the "dark side" of consumer behaviour. This growing emphasis refers to the fact that: | Extra Education

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Current consumer research is likely to include attention to the "dark side" of consumer behaviour. This growing emphasis refers to the fact that:

Correct Answer: not all consumer behaviour or marketing activity is necessarily beneficial to society

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Consumer Behaviour MCQ: Current consumer research is likely to include attention to the "dark side" of consumer behaviour. This growing emphasis refers to the fact that: | Extra Education