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Some companies are now switching from being product‐ centered to being more ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ centered.

Correct Answer: Customer‐segment.

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Marketing Management MCQ: Some companies are now switching from being product‐ centered to being more ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ centered. | Extra Education